P6 Sports and Entertainment Marketing
Friday, September 7, 2012
Big 12 reaches $2.6B deal with ESPN, Fox Sports
http://sportsillustrated.cnn.com/2012/football/ncaa/09/07/big-12-espn-fox.ap/index.html#\
The Big 12 announced that they just received a $2.6 Billion deal with ESPN and FOX sports. Each Big 12 school will receive 20 million a year from this deal.
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